This service was for the first time launched in Egypt by Arpu+ in May 2005. This service was very unique as it is the easiest way for automobiles sellers and customers to interact. Sellers can dial a short number and post their advertising message regarding the cars they wish to sell. By this, buyers can easily acquire info regarding any car they wish to buy by dialing a non-premium IVR short number & listen to all available offers and specs provided by sellers.